At Brilliant Minds School (BMS), protecting the privacy of our users is of the utmost importance. We are committed to managing personal information in an ethical, secure and responsible manner. This policy describes how we collect, use, share and protect the personal data of students, families, website visitors and other users of our services. It also informs users of their rights regarding their personal information and ad personalization options.
Information We Collect
- Personal Information: We collect data such as name, address, email address, phone number, and other details provided at the time of registration or when interacting with our platforms.
- Academic Information: Data related to students’ academic performance, evaluations, psychological observations and educational needs.
- Financial Information: Payment and billing data needed to process tuition, financing arrangements, and other related services.
- Health Information: We collect health records necessary for student safety in the school setting, such as immunizations and allergies.
- Technical Information: Data about the device, IP address, browser type, and activity on our website to improve the user experience and site security.
- Comments and Multimedia: If users upload images or leave comments, we may collect the IP address and browser user agent string for spam detection and other purposes.
2. Use of Information Collected
We use the information collected to:
- Provide Academic and Administrative Services: Manage enrollment, academic follow-up and educational guidance.
- Communication: Send notifications, progress reports, events, and other important communications.
- Advertising and Ad Personalization: With your consent, we may use cookies and similar technologies to personalize ads based on browsing behavior to improve the relevance of advertising.
- Safety and Wellness: Ensure a safe and appropriate learning environment and respond to emergencies.
- Legal and Regulatory Compliance: Comply with applicable laws and local and international regulations.
3. Cookies and Similar Technologies
BMS uses cookies and similar technologies to personalize the user experience, improve website performance and analyze visitor traffic. Some of the cookies we may use come from third parties, such as Google and Facebook, to improve the effectiveness of advertising. Cookies can be managed and disabled in the browser settings. For personalized advertisements, users can manage their preferences in the Google Ad Settings or in the Facebook Advertising Settings.
Advertising Cookies
Some specific third-party cookies that may be active on our site include:
- Google cookies (such as Google Analytics, AdSense and Google Ads): They help us analyze site usage and ad effectiveness. For more information about Google’s cookies, please visit Google’s Google privacy policy.
- Facebook cookies (such as the Facebook pixel): They allow us to improve personalization and measure the effectiveness of ads. Visit the Facebook privacy policy privacy policy for more information.
4. How We Share Information
BMS does not sell or trade the personal information of its users. We may share data in the following cases:
- With Authorized Service Providers: Third parties that assist us in the management of educational and technological services, under strict confidentiality agreements.
- Legal Compliance: When required by law or to protect the safety and integrity of our educational community.
- With Parent/Guardian Consent: For situations where sharing data with institutions or entities is beneficial to the student, with proper consent.
5. Advertising and Ad Customization
On our website, we work with ad providers such as Google and Facebook to display relevant ads. These ads may be based on information from your device, such as general location, device type and browsing data. They may also be customized based on your activity on the website or other platforms.
Advertising Control and Personalization
- Google Ads: You can manage your advertising preferences at Google Ads Settingswhere you can choose to turn off personalized ads.
- Facebook Pixel: Personalized Facebook ads can be managed through the Facebook Facebook Settings.
6. Users’ Rights over their Information
Users have rights over their information, including:
- Access and Rectification: Users may request access to their personal data and request correction of inaccurate data.
- Deletion of Information: Users may request deletion of certain data, to the extent this is possible under the law.
- Limitation of Processing: Users may limit the processing of their data in certain circumstances.
To exercise these rights, please contact us using the contact information at the bottom of this page.
7. Information Security
BMS takes physical, technical and administrative security measures to protect its users’ information. Our website uses encryption technology and other protection methods to ensure the confidentiality of personal data.
8. Data Retention
BMS retains student and user information as long as necessary to fulfill our academic and legal obligations. Data may be retained for as long as the student is enrolled and in accordance with local educational information retention regulations.
9. Updates to the Privacy Policy
BMS may update this Privacy Policy at any time. Changes will be communicated to our educational community and posted on our website.
10. Contact
If you have any questions about this Privacy Policy or wish to exercise your rights, you may contact us at:
- Address: Las Américas Av. C/ Marginal Norte #10, Alma Rosa II, Santo Domingo East, Dominican Republic.
- Phone numbers: 809-592-5454 / 809-592-5353 / 809-597-8800
- E-mail: info@bms.edu.do
